11 May

How Observing Customer Traffic Trends can Help With Essential Retail Management Operations When you're managing your business, there are a number of different areas to which you must allocate your resources. Essential retail management operations include staffing, resource allocation, hospitality, promotions, and marketing. Each of these areas is equally important; however, you must decide how to manage each one. One highly effective way to determine how to manage these critical areas is to base your resource allocation on customer traffic and sales.

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24 September

Applications of Heatmap Analytics in Retail If you are a brick and mortar retailer, how do you organize your product placement, pricing, staffing, promotions, and other aspects of your sales plan? It isn't easy, and it requires a lot of research and some tough decisions in response to trends in what your costumers want. But how do you conduct the research necessary to discover what your customers are looking for? RetailFlux would like to introduce you to heatmap analytics.

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5 October

Focusing on a Better Merchandising Merchandising has taken a new turn with the application of new technologies to retail. The classic retail activity of "presenting the product to the buyer in such a manner so as to affect his buying pattern " has found a number of important technological tools. The success of analytics in internet sales has driven brick and mortar retail to develop parallel applications that can improve their sales positions. Attempts have been made in the past to map the movement of customers in retail stores to create analytics that would determine the best placement of merchandise to make various items more accessible to buyers, to make potential customers curious, and to create needs.

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