25 May

Four Competition Tips for Shopping Malls Many retailers compete for business on a day-to-day basis. There is no higher level of competition then when retailers are in a shopping mall. If you are in a mall then your business will really benefit from some competition tips for shopping malls.

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20 May

Top Tech Gadgets That Are Setting New Advertising Trends For Retail Businesses Brick and mortar stores are in direct competition with online shopping options. Retailers cannot ignore new technologies since consumers are constantly seeing ads online or receiving promotional messages via email or social media. Here are three tech products that are setting new advertising trends for retailers.

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17 April

Key Success Factors of Retail in an Increasingly Online World When it comes to retail locations, the playing field has changed drastically over the years. Today, with online shopping and Internet-based stores popping up daily, both new and established traditional stores need to focus their efforts if they want to be successful. The best way of doing this is by understanding the key success factors of retail locations...

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24 September

Applications of Heatmap Analytics in Retail If you are a brick and mortar retailer, how do you organize your product placement, pricing, staffing, promotions, and other aspects of your sales plan? It isn't easy, and it requires a lot of research and some tough decisions in response to trends in what your costumers want. But how do you conduct the research necessary to discover what your customers are looking for? RetailFlux would like to introduce you to heatmap analytics.

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16 October

Heat Map Analytics in Your Retail Store Gives You a Competitive Edge In order for the physical, brick and mortar retail stores to distinguish themselves today, they need a way to analyze customer shopping behavior and take it one step further to stay ahead of the competition. The best way to do this is by using applications of heat map analytics in retail daily operations to see what is trending in real-time, and then use this data to provide better shopping experiences. Customers are looking for more convenience when they are shopping these days and when they come into your store, this new technology will allow you to satisfy this need because you have a resource that tells you exactly what they are searching for. Heat maps unlock the power of your in-store video capabilities because they quickly identify your store's hot and cold zones which gives you these three competitive advantages.

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